Tech industry analyst Ming-Chi Kuo has offered the most specific prediction yet about a release date for an Apple augmented reality/virtual reality headset: January 2023.
Kuo has often made accurate, informed predictions about Apple’s plans in the past based on information from sources in the company’s supply chain. On Thursday, he published a lengthy analysis of the VR headset industry and predicted that Apple’s device would “likely” arrive in January.
Kuo called the headset “the most complex product Apple has ever designed,” noting that many current Apple suppliers are involved in the product’s supply chain. They also backed up other recent leaks and speculation that the upcoming headset would specifically or primarily be virtual reality (which completely immerses the wearer in virtual space) rather than augmented reality (which places virtual substitutes in the real world). ) will not be focused.
Kuo echoed other recent reports and noted that the device will support “video see-through” and allow switching between modes. Thus, he predicted that the headset would be a boon to the immersive games industry.
The analysis was not specifically about Apple’s headsets and covered other parts of the VR/AR industry. It pointed out several vulnerabilities in the mixed reality business at Meta (which owns the Oculus headset as well as Facebook and Instagram). He wrote that Meta is slowing down its investment, creating opportunities for up-and-coming competitors such as Apple. He further suggested that Meta’s practice of selling VR headsets at a loss is untenable, a fact that may have contributed to Apple’s opportunity.
Reports from Bloomberg and other credible sources have already claimed that Apple is in the final stages of testing and preparing the device, naming the 2023 release window.
Additionally, earlier this week Apple CEO Tim Cook sparked speculation about AR/VR headsets in an interview. china daily usa,
I’m incredibly excited about AR as you may know. And the important thing for any technology, including AR, is to put humanity at the center of it… but I think we’re still in the very early innings of how this technology will develop. I couldn’t be more excited about the opportunities we see in this area, and to stay that way and you’ll see what we have to offer.
A series of inside stories from The Information last month painted a picture of the device’s development, saying it has gone through several developments as Apple leadership debates internally about the best path forward. Reportedly, a standalone, portable concept that uses some variants of Apple’s recently shipped M2 chip has won over a more powerful device that requires a base station.