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Report: Apple is relaunching its high-end HomePod smart speaker

in great shape , Apple discontinued the HomePod smart speaker.

Jeff Dunn

After officially discontinuing the HomePod last year, Apple will soon release a new version of the smart speaker, Bloomberg’s Mark Gurman reported in Sunday’s newsletter.

The report detailed expectations without citing sources and said the speaker is “unlikely to arrive until 2023”. Gurman said the new HomePod is currently in development under the code name B620. It will reportedly use a new S8 processor which will also be used in the next Apple Watch. “The new S8 will have the same specifications as the S7, which were very similar to the S6,” Gurman said.

Bloomberg’s newsletter also said that the new HomePod “will be closer to the original HomePod in terms of size and audio performance rather than the new HomePod Mini.”

“The new HomePod will have an updated display on top, and there has even been some talk of multi-touch functionality,” Gurman said.

Apple originally began selling the HomePod in 2018 for $350, but decided to discontinue the product in March 2021 and focus on the more affordable HomePod mini.

Apple told TechCrunch at the time, “The HomePod Mini has been a hit since its debut last fall, offering customers amazing sound, an intelligent assistant, and smart home controls, all for just $99. We’re on the HomePod Mini.” Concentrating our efforts.”

It’s unclear why Apple would bring the HomePod back after the closure was officially announced (Apple was still providing software updates and support). With its high price tag, it was tough for Apple’s Siri-powered, high-end smart speaker to compete with the likes of the Amazon Echo and Google Nest, despite offering superior sound quality. The HomePod also struggled to compete with Sonos’ offerings, which play better with a variety of platforms.

Still, the HomePod took years to develop, and it came with high-end features like the ability to use machine learning to boost sound quality based on speaker location and the number of speakers in the room.

And since its closure, there have been a few holes in Apple’s speaker lineup that the HomePod Mini can’t fill. For example, the HomePod Mini doesn’t support Dolby Atmos 5.1 or 7.1 virtual surround sound for Apple TV home theater setups.

And the HomePod Mini has less impressive audio quality, which is understandable since it’s a fraction of the price of the original HomePod.

For Apple aficionados longing for something a little more advanced than the HomePod Mini, the revival of the HomePod is an exciting prospect. If Apple brings the speaker back, expect it to add more flexibility like Bluetooth streaming, better integration with Android and non-Apple services, stronger voice assistant capabilities, and perhaps a lower price. If Apple can deliver such updates, it is expected that the HomePod could find a more permanent home in the smart speaker market than its predecessor.

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